The first quarter of our flagship brand brought in a wave of exciting news and fashion offers, featuring one of today’s most sought after K-Drama lead actors and fan-favorite 2D characters.
Penshoppe announced last February 2022 that South Korean actor Song Kang is joining its roster of world-renowned ambassadors as the brand’s newest endorser. Starring in his first Penshoppe campaign, Song Kang sported the Penshoppe Retro Pop collection – a line of retro-themed classic pieces perfect for the everyday summer living lifestyle.
Song Kang joined Penshoppe for an exclusive interview, where he discussed his journey as the new face of the brand, and his expectations and excitement as the new champion for everyday fashion.
The brand also released the Penshoppe with BT21 Vintage Cover and Surf’s Up Collection, the third and fourth drop from its licensed collaboration with BT21. Penshoppe is the only clothing partner of BT21 in the country, and continues to feature the fan-favorite characters created by LINE FRIENDS in a wide array of casual, everyday styles.
